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Thirty-Year Marketing Veteran, David L. Politis, Joins ExcitePCR as its Chief Marketing & Sales Officer

David L. Politis, Chief Marketing & Sales Officer, ExcitePCR
Thu, 08/24/2017

PLEASANTON, Calif. — August 24, 2017 — ExcitePCR today announced that David L. Politis has joined the company as its Chief Marketing & Sales Officer.

In his role as CMSO, Politis will direct and implement all marketing, sales and business development efforts for ExcitePCR as it prepares to bring to market its first commercially available portable realtime pathogen detection systems, solutions based upon automated sample preparation and realtime PCR (Polymerase Chain Reaction) methodologies.

“We are extremely pleased to find someone with David’s depth and breadth of experience with both private and publicly held companies in helping them maximize their success in their industries, as well as on Wall Street,” said Lyle Probst, founder, president and CEO of ExcitePCR.

During his 30-plus-year career, Politis has worked with a wide range of companies of varying sizes in both the technology and life science industries, most of which have been pre- or post-IPO firms. His specialty has been helping such companies to define and deploy their go-to-market strategies and programs, with an emphasis on driving market acceptance, sales growth, and increased shareholder valuations leading toward successful private fundraisings, public offerings and/or corporate acquisitions.

“The opportunity to become part of a world-class team that is bringing revolutionary, lifesaving technology to market is quite invigorating to me,” Politis said. “I suspect we’re going to attract a fair amount of attention around the globe before we’re done, both from prospective clients and partners, and that sounds like an awful lot of fun to me.”

For the past 16 months, Politis has been providing a variety of marketing services to companies on a consulting basis via his firm, The David Politis Company. From 2010 through early 2016, he served as Chief Marketing Officer for two Utah-based startups: Xi3 Corporation (from 2010—2015) and at MULTIVOICE (from 2015—2016). Previously, Politis ran two Utah-based Marketing / Public Relations / Investor Relations agencies: Politis Communications (from 1990—2010) and SOAR Communications (from 2004—2009).

Additionally, in the early part of his career, Politis served in various supervisory and account management positions for agencies in Salt Lake City, Seattle, and Palo Alto, California. A native of San Francisco, California, Politis graduated with a bachelor’s degree in Mass Communications from Brigham Young University.

About ExcitePCR

ExcitePCR Corporation is developing portable realtime pathogen detection systems based upon automated sample preparation and realtime PCR (Polymerase Chain Reaction) methodologies. Its FireflyDX™ technologies will deliver rapid Point-of-Need / Point-of-Care sample preparation and highly accurate biohazard identification in a fraction of the time currently possible using existing PCR-based solutions.

ExcitePCR and FireflyDX are both trademarks of ExcitePCR Corporation. All other trademarks are the property of their respective owners.

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CONTACT: David Politis,, C: 801-556-8184